︎︎︎ Naming, Identity, Packaging, Print, Signage
︎︎︎ Client: Les Gourmets
︎︎︎ Photography: Martí Pujol
︎︎︎ Year: 2018

Naming, graphic identity & visual system for the 3rd generation of a gourmet food grocery. After 50 years of being an iconic grocery store in the heart of Barcelona, the 3rd generation of the family considered that they had to rebuild their food offer and identity according to the new eating habits. They defined this new concept as "conscious and responsible cuisine".