PLAYOFF
︎︎︎ Identity, Digital, Web Design
︎︎︎ Client: Playoff
︎︎︎ Brand Strategy: Plural
︎︎︎ Year: 2022
︎︎︎ Identity, Digital, Web Design
︎︎︎ Client: Playoff
︎︎︎ Brand Strategy: Plural
︎︎︎ Year: 2022
Visual identity and web design for PLAYOFF, a management software for federations, clubs, associations and schools. With the new brand we are looking for a more mature brand positioning, with a technological character inspired by the geometry of the sports world. We generated a dynamic and rich system to represent the brand values by applying it in different digital media: communication networks, app software and website.
![](https://freight.cargo.site/t/original/i/d80fd8621ad197aabf0e4386c3430933eecc3ce3cd573d4d782c23338b854602/PLAYOFF_LOGO.gif)
![](https://freight.cargo.site/t/original/i/164ec254c44f135c2d6af2a92c757e56cfd3966350c90bb1abad34dcb0eea924/1.jpg)
![](https://freight.cargo.site/t/original/i/33ec76285c18a52e272be8f264b2a5ae2ab2e7b1b963e8e95a8245cdbce2c387/2.jpg)
![](https://freight.cargo.site/t/original/i/273ec07fd9236a44986849ec6ac3d7c6c3e7d4a2637aea58d53207c99be6d7fa/contruccion-logo.gif)
![](https://freight.cargo.site/t/original/i/38fae902656b0be11b293714a2a0c0963fa30078b7f54e66506c02d5d1ffc1c4/3.jpg)
![](https://freight.cargo.site/t/original/i/88b8f2fff590a108420f5a4212c67c7e69dc09215bb78c8ef88eac4a2debca29/4.jpg)
![](https://freight.cargo.site/t/original/i/a21a5c6a505e87e994744583f1f61d283ee2d6969d1b418534a264c03dba9453/simbolo.gif)
![](https://freight.cargo.site/t/original/i/7a8afda31689ad2f408501d406ad103569f8d8debb80482e7151ab81e0f0a37f/5.jpg)
![](https://freight.cargo.site/t/original/i/d56a3c03fc89294b6ee86d6b6a171c295f56f292f3b9f6c1c433842771a6c451/pictos.gif)
![](https://freight.cargo.site/t/original/i/68edd40cb8d872f9a25d9b07e14d1fbe39b33dbe71450bf06a0d6cf676371013/6.jpg)
![](https://freight.cargo.site/t/original/i/ee67dc20c02996ed10276fd895fc5f7a823ad152c318da96d8327ef852d8fe66/7.jpg)
![](https://freight.cargo.site/t/original/i/2dc674e0926ddbf43ad13da5cebba3594b7d8056e0fa7d4d8f07c0f7352aafc0/8.jpg)
![](https://freight.cargo.site/t/original/i/4994413b12667d077da128db1fdf9af844b6533b291e6a7ba6b912191ae3f268/9.jpg)